| In March of 2002, “A$PEN
the Series™” began as the vision of
Aspen local creator and producer, Greg Simmons,
through Simmons being a patron of the HBO U.S.
Comedy Arts Festival in Aspen over the last
eleven years. Inspired by shows by people such
as Barry Levinson, Robin Williams, American
Graffiti, In Living Color, the Smothers
Brothers, Steve Martin, and the 2002 Comedy Arts
Festival theme, "Amendment 1, Freedom of Speech
and Comedy," Simmons thought, "this Comedy
Festival has been going on in Aspen for years,
and nobody has been doing a comedy about life in
Aspen. This is my calling card. Why not a local
create a comedy about life in Aspen and premiere
it at the festival?"
The idea behind creating the show was to do
so by holding close to what Simmons had learned
and had been inspired by, as a patron of the
festival from past years. He started out four
years ago by doing seventeen hours of video
interviews, asking locals and visitors alike
compelling questions trying to draw out the
comic culture of Aspen; "What's it like being
you and living and or visiting in Aspen? What's
your craziest or funniest Aspen story? What's
the craziest place you've had sex in
Aspen?..."From here, he was hell bent and
determined to have a writers' work shop with
comedians included to create a treatment and
script for a pilot to a show. People in the
industry told him he was nuts, and that it
doesn't get done this way. After plenty of
rejection, he was finally able to put his
workshop together which included multiple
treatments and drafts of a pilot. Finally, he
got his first polished pilot script.
Simmons submitted this script for the 2003
comedy festival for a reading, but HBO passed.
After lots of smoodging and working with four
entertainment attorneys, the last being Gary
Walters, he got connected to a name writer,
Larry Levy, who did a rewrite of the pilot.
Larry is a two-time Emmy nominated and a WGA
award winning writer from Seinfeld who wrote the
Mango episode.
Determined to fulfill his goal to premiere
his show during the 2003 Comedy Festival in
Aspen, he cast it in L.A. and produced a live
stage read of the full 30 minute pilot at the
Double Diamond, consisting of three shows,
February 28, 2003. The shows were directed by
three time Cleo Award winning director, Brent
Loefke.
One interesting comment he has is, "the
process of putting on a live show certainly
gives me an appreciation of what HBO does by
putting on the whole Comedy Festival, including
live and film shows, absolutely extraordinary."
The idea behind the show was to create a cast
of characters that is organically rooted in
Aspen, not just from a local cool perspective
but from the jet set world perspective:
glamorous, glitzy, sexy, exciting and fun. Then
to make the characters interact in a compelling
but funny way, like in "Friends." He says "most
of what is entertaining and funny about life in
Aspen is adult in nature. Therefore, the show
should be adult in nature, like "Sex In The
City." He is hoping that by pushing the envelope
in creativity in the way the show was created
and bending the rules on traditional formats
(sitcom, drama, dramady, half hour, one hour,
reality, scripted, sport, arts, etc...)
something really unique and extraordinary might
be developed here with "Aspen the Series."
"Aspen the Series” has been well received, is
moving forward and breaking new ground," said
Simmons. "We were happy to be present once again
during the 2004 comedy festival. We hosted two
shows nightly at the Caribou Club. March 3rd,
4th, and 5th, during the festival. The shows
included a pitch, a screening of the 2003 work
in progress, a live stage reading of the pilot
"Only in Aspen," dance performances by the Las
Vegas knockout dance troupe "The Vamps"- who
performed as the Aspen the Series, "High Girls"-
and an appearance by hip hop artist Casanova
Ace. We were also pleased with the local support
from Aspen's local Grass Roots television
station, Channel 12, who aired the work in
progress pilot throughout the duration of the
2004 festival."
After having produced and performed in the
above six live shows at the Aspen Comedy Fest,
Simmons still was not able to get a deal for
ASPEN with a network. "What do I do next?" he
thought. Those same live shows gave him the
inspiration and the idea to create a reality
show about the creation of “A$PEN.” After all,
reality shows are easier to get on the air than
a scripted comedy, hence the birth of "Creating
America's Next Hit Television Show (Next Hit
Show)™.” “Next Hit Show” is an interactive
reality series showcasing the creation of "A$PEN
the Series.”
Next Hit Show aired weekly for six weeks
starting October 23, 2004 on two major cable
networks, Comedy Central and Spike (80 million
homes each). Simmons argues that it is the most
interactive television format ever aired world
wide. Why? The first three episodes of Next
Hit Show was dedicated to a casting competition
where three different groups of actors performed
ten scenes from the “A$PEN” pilot. The show
asked the national audience to participate by
asking them to go on line to and vote as
to their level of likeness as to the actors
performance, premise, the story lines, the gag
lines, the character development, sets,
wardrobe, etc. When an audience participant
submitted their survey, they would receive a
lottery number, hence becoming a contestant in
the reality show from their own home. Simmons
says it’s a national consciousness about
creating America’s next hit television show,
“A$PEN the Series.”
“A$PEN” is literally a hybrid cutting edge
show. Supermodel, January Beck, gives her
investment banker of the year boyfriend, Walter
Montgomery - the man who has everything - his
own reality show for his fortieth birthday and
early retirement present, “Only in Aspen!” It's
a sitcom or dramady about not only creating and
living in a reality show, but also about life
and living the Aspen high lifestyle.
One of the participants, Macy Hartman, a
twenty two year old sexy internet streaming
entrepreneur, will continue running her business
first out of the privacy of her bedroom in the
Montgomery Mansion, and then by secretly
planting web cams around other rooms in the
house. Who knows whether the web cam business
and the reality show will dove tail or crash
into one another...?
This is a cable, network, or production
company's dream for a racy, satirical, fresh and
edgy show with which a comic writing team can
have an absolute field day!
Simmons says that some Aspen locals and
visitors have heard of the Fall 2005 news
stories stating that A&E Network is doing a
reality show and calling it “ASPEN.” Simmons
states that many people he has talked to since
those stories came out, thought that that other
show was his. It is not. It’s a competitor!
Simmons’ show has four and a half years of
development behind it as summarized in this
release. During the four and a half years, the
pilot has been written and rewritten three
times. A second episodes has been written and
rewritten. The show has been cast four times
and the material has been directed by four
different directors, produced live and aired
locally and nationally. Simmons says, ‘we have
been getting feedback all the way along this
“rollercoaster ride.” Back in 2003 when we
produced our first live shows, the reception was
luke warm at best. Now it seems that people
really love the show.” By staying with this
project, showing the materials to a lot of
people and listening to their feedback, we have
been able to develop our characters and plot by
what works and what doesn’t. This project has
been piloted more than most TV shows.
To improve is to change; to be perfect is to
change often,” says Simmons. And that’s why
Simmons’ show has four and a half years of
development behind it. The pilot has been
rewritten three times, the show has been cast
four times and the material has been directed by
four different directors. The show has been
produced live and has aired locally and
nationally. “I am committed to this project, I
have shown the material to multiple and varied
markets and I listen very carefully to all
feedback which better helps me to understand
what is working and what is not!” laughs
Simmons. “I believe that the best executive is
the one who has sense enough to pick good people
to do what he/she wants done, and self-restraint
enough to keep from meddling with them while
they do it,” adds Simmons.
Simmons continues to move forward without a
deal from a major network or cable company
because, as Simmons says, “all excellent things
are as difficult as they are rare, but Hollywood
has expressed great interest and I know that a
deal is just around the corner!” The show has
been cut and released into twenty-eight 90
second webisodes where extreme sports meets sexy
comedy combined with the glitz of ENTOURAGE, the
fashion of UGLY BETTY and the bizarre
entanglements of DESPERATE HOUSEWIVES
Celebrity attachments that
we have accomplished thus far included in our
webisodes are: Paris Hilton, Carmen Electra,
Tracy Bingham, Gisele, Won-G (#1 underground hip
hp artist), Cassandra Lynn (Playmate 02/06),
Tamara Whitmer, (Playmate 08/05), Tina Gordon
(Playmate 03/02), Carrie Stroupe (Ms. America &
Teen USA), Ashley Smith (Ms. Hooters
International 2001 & Ms. Hawaiin tropics
International 2003), & Bode Miller. |